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How to Support

CARU is a membership organization directly funded by the children’s advertising industry. It is made up of toy and food manufacturers, media content providers, law firms and advertising agencies. For CARU, a growing number of international supporters provide a Global reach to self-regulation. Membership is available to those who support CARU’s mission of responsible advertising to children.

Financial support for CARU is determined by the amount of advertising dollars a company spends annually to reach children.


For more information please contact:

Wayne J. Keeley, Vice President & Director of CARU
Tel: 212-705-0112
Email: wkeeley@caru.bbb.org

Jay Black, Manager, Business Development & Marketing, CARU
Tel: 212-705-0111
Email: jblack@caru.bbb.org












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